According to the artist, its shiny exterior is intended to "manipulate and seduce" unlike the cheap rubber it imitates. His most famous works to date are towering sculptures of balloon animals this one stands over ten feet tall, weighing in excess of a ton. He also creates an ingenious reversal of economic logic in the way that many of his pieces look cheap but are expensive, or are expensive versions of items initially made to be cheap, therefore questioning the fickleness of audience, market, and commercial success. Whether children’s toys, porcelain figurines, or glossy pages of a magazine selling products and lifestyles targeted to our personal pleasures, tastes, and desires, he blows up our obsessions with tongue firmly planted in cheek. Jeff Koons derives inspiration from the role of material objects in our lives and the consumerism of society as a whole.
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